The Cult of the Influencer: Where Narcissism Goes to Monetize
T his isn’t a job. It’s a cult. Built on ring lights, weaponized selfies, and the dumb luck of going viral during a nervous breakdown. These people aren’t famous for doing anything—they’re famous for being seen . Like ornamental parasites with a phone plan and no shame. We used to lock this shit up. “Oversharing” used to get you unfollowed in real life. Now it gets you sponsorship deals from meal kits and lube brands. Call it what it is— rampant narcissism with a login . And somehow, we’re supposed to care. Some kid trashes a $200K sports car for laughs while millions of people can’t even afford an Uber to their third job. The car isn’t the punchline—we are. Meanwhile, some coked-up man-child is flinging wads of cash at strangers to do humiliating shit for clicks. He’s not a content creator. He’s a digital pimp with a god complex. But hey, he bought his mom a house, so it's all good, right? The...